The Cannabis Act has been approved by the Senate and the House of Commons has rejected 13 of the Red Chamber’s recommendations, including the prohibition of branded merchandise by marijuana companies and allowing provinces to prohibit home cultivation, but as Bill C-45 nears its official rollout, many details about how the market will be regulated remain unknown.
Trina Fraser, co-managing partner at Brazeau Seller LLP, has been a legal adviser to the industry for five years and was just retained by the Cannabis Canada Council. Earlier this year, the Cannabis Canada Association, Canadian Medical Cannabis Council and Canopy Growth Corporation merged to create the Cannabis Canada Council, now Canada’s preeminent marijuana industry trade association.
“This is really the point at which the majority of the licensed producers have now joined together under this one umbrella, whereas it was kind of disjointed before. I think it's going to have a much stronger voice now that it is much more united and will have a much larger mandate,” Fraser says.