Building brand business through smart intellectual property for small and medium-size enterprises

IP lawyers say SMEs should focus on intangible assets from the start

Building brand business through smart intellectual property for small and medium-size enterprises

Most entrepreneurs and small and medium business owners understand that their intellectual property — those intangible assets such as ideas, content, brands, reputation, designs, confidential information — is valuable. However, businesses often don’t realize how important it is to protect this IP through securing rights to ensure the smooth running of their business.

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